Join rockwealth group

Build the practice
you've always wanted.

A professional community for experienced advisers who want to own their advice, grow within a robust governance framework, and build a firm with real long-term value.

Hear from our advisers

Own. Live. Take.

rockwealth exists for advisers who want to own and control the businesses they build - with the permissions, governance, systems and community to make that independence sustainable.

Tim Horrocks

Founder & CEO, rockwealth group

UK partner offices

20

Assets under advice

£1bn

5-star client reviews

300+

Adviser retention since 2020

100%

Why join

Own your advice.
Shape your future.

The adviser journey is simple: establish your firm, grow with institutional-grade support, and create genuine optionality over succession or exit.

Your firm. Your clients. Your standards.
Own your limited company
Retain client relationships
Control commercial decisions
Advice led by professional standards

Own your advice.

Establish and own your own limited company, retain control of client relationships, and operate under our principal permissions within a professionally managed framework.

Institutional-grade support around you.
FCA permissions & oversight
Professional indemnity insurance
Bespoke CRM systems
Marketing, training & community

Live your advice.

Grow a scalable, consistent business with FCA permissions, compliance oversight, professional indemnity insurance, CRM systems, marketing, training and a national adviser community.

Succession, liquidity and exit optionality.
Succession planning
Internal sale pathways
Partial equity sales
Exit on your terms

Take your advice.

Build a profitable, transferable firm that gives you choices: internal succession, phased handover, partial equity sale or full exit when the time is right.

Adviser stories

Hear it from advisers
who made the move.

Why we built rockwealth group.

“Keep the independence you value, with the backing, structure and shared standards to build something more durable around your clients.”

A client-first culture advisers want to join.

“If your default is clients first, you will recognise the culture here: advisers aligned by the same standards, not just the same logo.”

Proper planning, evidence-based investing and fair fees.

“Put cashflow planning, evidence-based investing and fair fees at the centre of your proposition, so clients keep more of the value you help create.”

Fewer clients. More proactive advice.

“Create the space to think properly about every client, plan ahead and stay close throughout the year - not just at annual review.”

How it works

A structured route
into the group.

Joining rockwealth is designed to ensure mutual fit, transparency and alignment before either side makes a commitment.

  1. 01

    Explore mutual fit

    A confidential first conversation to understand your practice, your ambitions, your clients and whether rockwealth is the right environment for your next phase.

  2. 02

    Design the structure

    We agree how your firm would operate under our principal permissions, including governance, compliance, technology, economics and commercial alignment.

  3. 03

    Prepare and onboard

    A supported onboarding process covers compliance preparation, systems, training, marketing and practical transition planning for you and your clients.

  4. 04

    Build long-term value

    Once inside the group, you focus on clients and outcomes while building a profitable, scalable and transferable business with optionality over the future.

Proof

Built for advisers who want more than a network.

Real reasons advisers choose rockwealth group: autonomy, support, economics and a clear future for their clients.

"The culture within rockwealth is client-centric. Everything we do is clients first, that's the overriding goal."
Nick Hutchings FPFS rockwealth Reading · Financial Planner
"To me it's really simple: strategic, proper financial planning using a cashflow forecast, enough for evidence-based investing, and the offer of a fixed fee."
rockwealth adviser rockwealth group · Financial Planner
"I've agreed with myself that I will cap the number of clients that I deal with. That allows me to genuinely have time to think about them, their financial plans and what they're trying to achieve."
rockwealth adviser rockwealth group · Senior Financial Planner

From rockwealth

For advisers who still
put clients first.

Your clients win. Your business grows.

“Use the scale of a like-minded adviser community to improve pricing, technology and outcomes - while building a more profitable firm the right way.”

Advice that gives people permission to live.

“If the best part of your work is helping clients feel calm, clear and confident, you will find people here who feel the same way.”

Join planners who put clients at the centre.

“Be part of a community that values evidence over prediction, proper planning over product selling, and clients at the centre of every decision.”

If clients come first, you will feel at home.

“Bring your belief in proper planning, evidence-based investing and fair charging into a group built to support advisers who think the same way.”

FAQs

Honest answers to the questions advisers actually ask.

Can't find what you're looking for? Just ask us directly.

rockwealth is best suited to experienced financial advisers and firm owners who value independence, ownership, evidence-based planning and long-term value creation over short-term maximisation. We are intentionally selective because cultural fit matters.

Yes. As a rockwealth group firm, you establish and own your own limited company, retain control of client relationships and make commercial decisions within a professionally managed compliance and governance structure.

rockwealth structures commercial arrangements to align long-term incentives rather than extract short-term value. Two primary structures are available, reflecting different growth ambitions and funding requirements, and these are discussed case by case.

Every rockwealth firm benefits from FCA permissions, compliance oversight, professional indemnity insurance, bespoke CRM systems, marketing support, training and access to a national adviser community.

Yes. Succession is treated as a strategic process, not an afterthought. We support internal succession, internal sale, phased handover, partial equity sales and full exit planning depending on your objectives.

The next step is a confidential conversation. From there, the process can include exploratory discussions, introductions to existing firms, compliance preparation and a supported onboarding process if there is mutual alignment.

Still have questions? Let's have a confidential chat.

RockWealth Group adviser network

Let's talk - confidentially.

A first conversation with rockwealth group is exactly that - a conversation. No obligation, no pressure, no information shared without your say-so.

Strictly confidential
30 minutes - no obligation
Direct with the founders
rockwealth group · UK-wide
rockwealth Team
Join rockwealth group

Let's talk about your next professional move

Tell us who you are, how to reach you, and what you would like to explore. We'll review it confidentially and come back to you directly.

Takes about 60 seconds

1 of 3

How can we reach you?

A few details so we can arrange a confidential conversation.

2 of 3

What would you like to explore?

A sentence or two is enough - ownership, succession, joining the group, partial equity, or anything else.

Optional, but helpful for preparing the right conversation

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rockwealth Team

Thank you, !

We've received your enquiry and will be in touch within 24 hours to arrange a time for us to chat.

Your rockwealth contact
rockwealth Team Adviser Support Team
rockwealth | Cheltenham